Whether you are a small business or a large international company there is a way to help support this fantastic Urban Extreme Sport Event by gaining sponsorship through association.
Tell me more about how the Urban Rider Games came about:
On one of the coldest days in January’s 2015 – three young men between the ages of 17-21 were found sleeping rough in a hedge along from Swindon’s biggest outdoor skate park. Through no fault of their own, these young men had found themselves in a difficult situation with no fixed abode and felt the local skate park was the best place to hide themselves.
Not one of the three extreme sports enthusiasts asked for help, not wishing to become a burden or cause any kind of inconvenience to anyone, they hid themselves away in what they deemed a safe place. As temperatures fell well below zero, kind hearted fellow riders alerted ATBShop Skate Warehouse who tried to help. At first they were reluctant to ask for any form of help, but as the weather worsened, they realised that a little help was needed.
ATBShop Skate Warehouse along with the charitable organisation “Street Games Swindon” helped turn these three lives around, finding them employment, food and housing. Local riders even helped with food packages for the homeless youths, which raised an enormous amount of community spirit amongst their fellow riders. The two things that bonded them all together were their passion for their sports and their extreme sports friends and from this they helped form the Urban Rider Games.
The Aim of the event
The aim of this one-day event is to draw awareness for better free facilities for young riders. We need our council, along with other councils up and down the country to sit up and take notice. The local Oasis Skate Park has become a second home to many young riders (metaphorically speaking) and their friends, and for this reason we need to protect it. Skate parks are seen as a fantastic outlet for your people. It doesn’t matter if you are rich or poor at these local skate parks, which is what makes these free open spaces truly unique and why they are so integral to our communities.
These facilities are free for all to enjoy and keep the younger generations fit and healthy and out of riding in the town centre where they could be seen as a nuisance.
This main free skate park in Swindon is now in dilapidation, along with many across the UK and we want the councils to take the riders seriously and provide them with new parks. Our Swindon petition started in back in 2015 and has thousands of signatures on line and on paper, including the world famous skateboard rider Tony Hawk! Let’s show Swindon Council and the rest of the UK what talent there is formed from these parks, and why we need to protect them.
Previous Urban Rider Games:
Last year’s extreme sports event saw around 400 spectators and riders descend on the ATBShop skate warehouse park for an action packed day of competitions running from 12 noon until 11pm. We had well over 120 competitors register from all over Wiltshire, Oxfordshire, Bristol, Gloucestershire, The Midlands and oddly even someone from Wales and Scotland! All of whom received an official Urban Rider Games T-Shirt on the day which are still being worn nearly 12 months later.
Last year’s Urban Rider Games was massively featured for several weeks in a variety of different news and web publications, sports specific publications and even on two radio stations and was finally featured on ITV. All of which we are hoping to repeat for 2017.
The Swindon Advertiser newspaper became our official media partner covering the entire event from start to finish. The Advertiser even gave away a Pro Scooter halfway through our pre-promote to add extra excitement to the event build-up.
As always the Urban Rider Games will be run not-for-profit, which means we need help and sponsors. I’ve attached a media pack so you can familiarise yourself with this fantastic event. Here are links to our official videos of the day from 2016 event.
Short Edit 2016:
Full Version 2016:
Short Edit 2015:
Full Version 2015:
The Urban Rider Games was hoping to involve local and national sponsors again this year.
The event will still be free to attend for all spectators, but we do charge a small entry fee as the event costs thousands to put on; we do however include a free official Urban Rider Games T-Shirt for every pre-registered competitor on the day. Like last year, the T-Shirt will have our main sponsor logo on the front along with the Urban Rider Games logo, and then on the back of the shirt all of our other smaller sponsors. We do however wavier this small fee to anyone who cannot afford to enter, as we want to include everyone.
As you can imagine this event costs a lot of money to run. Last year we spent over £400 just on T-Shirts to give away.
We shall also be having world No.1 Scooter Champion Jordan Clark down and the New Extreme sports channel presenter James Threlfall as Judges.
If your company would like to help financially by becoming either a headline or smaller sponsor then please get in touch.
– Any contribution would be welcomed. There are many benefits for companies wishing to be associated with this fantastic event – all of which are outlined in our downloadable media pack below.
Please contact us via email on diana@atbshop.co.uk for more information or call us on 01793 523244 and ask for Diana kirk the event manager to inquire about sponsorship through association.